Shanghai Trust, as the leading enterprise in the trust industry, has high requirements for each shooting. This time, Greataction won the bid from a lot of competitors, which made us put 200% energy into it.

We shot the ads at a 10 storey old foreign style building in the Bund. After rebuilding, this building combines both the old fashion and modern technology. We captured the tiny details of the figures to show the staff in Shanghai Trust is honest and concentrated. Through several thoughts, we cut each picture with perfection. For the visual effect, the post production team took a lot of outdoor scenes to strengthen the special effects.  The international and solid audio effect will make this a classic financial ad.